Research that gives you an edge.
Understanding your environment has never been more important. Knowing what it is that makes you different, and who your ideal user is, means you’ll be more agile and make smarter choices.
Understanding your environment.
We use best practice tools and methodology to gain meaningful insights into your unique position within a market.
By taking the time to understand your environment, we help you make decisions in a more focused and efficient way.
Our research helps you to plan for the future more effectively, capitalise on the right opportunities (including ones you might not even be aware of), and minimise the threat of disruption.
What are you up against?
You understand who your key competitors are, but do you really understand what makes them competitors?
Our analysis gives you a detailed understanding of who your competitors are, why customers might choose them over you and whether they’re doing things which give them an advantage.
Our recommendations then tell you how you can minimise the threats posed by key competitors and get ahead of them.
Know your customer. Know yourself.
Knowledge of your customers and target market is critical for success. But conducting generic research doesn’t provide you with the insights you need to be truly successful.
We focus on really understanding your organisation so that we can ask your customers the right questions, get the right data and then interpret the results objectively, in a way that adds value.
Here to help you know more.
To find out more about how our research could help you, or to discuss a specific query, feel free to email us at hello@panasmcinnes.com, or contact us using the button below.