Situational analysis.
Understanding what’s going on in your world has never been more important. Get ahead with relevant, objective and thorough research.
Don’t just think; know.
Keeping your customers happy
Stay up to date with the latest trends and market information with our comprehensive situational and market analysis services. We give you all the knowledge you need to stay competitive and use our expertise to turn it into prioritised, relevant and actionable insights which help to make you the preferred choice for your customers and other key stakeholders.
Our research is focused on three key areas: your customers, your competition, and your organisation's operations.
We help you to target customers more effectively and win them over with less effort by carrying out detailed analysis on their attitudes and opinions. Our customer research is focused on finding the insights that really matter to you and then developing practical ways in which you could use that information to gain a sustainable competitive advantage.
Our research focuses on looking at every competitive force – not just the obvious ones – and then suggesting how you could reduce their impact on you, in the most effective way. This is about more than just showing you what you’re up against; we help to give you a long-term advantage, by making recommendations which take into account your unique strengths and internal capabilities.
Stay ahead of the competition
Keep customers, employees and other stakeholders happy and engaged through a detailed understanding of your organisation’s operations, and how they impact people’s perceptions of you. We look at your whole organisation to identify ways in which you could streamline processes, reduce waste or improve collaboration so that you’re more efficient in the long-term.
Be the best version of yourself
Understand where you’re going.
Make better decisions and plan for the future with the confidence that you’ve based your strategy on sound information. We look at changes in consumer trends, the geopolitical and regulatory environments and technological developments to help make sure that you’ve got a good idea of where the world is moving.
Our research helps you to make sure that you’re always delivering what your customers want and staying ahead of competitive forces in the most efficient, responsible and sustainable way.
Focused on you.
We want to see you succeed in the long-term. That’s why our research is focused on identifying what matters most both now and in the future, and then turning it into recommendations which are tailored to your unique needs and resources.
We work hard to understand exactly what your organisation does and how it works, but we always maintain our objectivity, so that we can pick up on things which others might miss. Using the latest tools, theories and information, we’ll get down to what really matters for your organisation so that you can keep on growing.
Find out more.
We're always happy to have a chat, whether it’s about a project you're about to start or one that’s already ongoing, or just to find out more about our services. You can email us at hello@panasmcinnes.com, or contact us using the button below.